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Yo-Zuri Lures

Yo-Zuri makes some great freshwater lures. They put attention to detail and great color schemes together and come out with a great lure. Yo-Zuri freshwater lures swim well and that only adds to their bait presentation in the water. We sell more and more of these Yo-Zuri freshwater lures each year as anglers pick up on whats working well and use them.